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Accounts and User Roles

Manage access levels in Loop with workspaces, user roles, and an admin‑only user list.

J
Written by Juan Sebastian Franco
Updated over 3 weeks ago

What is a Workspace?

A Workspace is a group of users within the same organization who share seats, data sources, and audiences. Each workspace can contain multiple users with varying permission levels.

Roles and Permissions

Loop defines several role types within a workspace, each with unique capabilities.

Table: Loop's user roles and permissions

Role

Invite Users

Manage Permissions

Create 1st- party Segments

View Data Sources

License 1st-party segments

Access 3rd‑Party Planning

View data sources insights

Admin

✅ Yes

✅ Yes

✅ Yes

✅ Yes

✅ Yes

✅ Yes

✅ Yes

Editor

❌ No

❌ No

✅ Yes

✅ Yes

✅ Yes

✅ Yes

✅ Yes

Guest

❌ No

❌ No

❌ No

✅ Yes (read‑only)

❌ No

✅ Yes (read‑only)

✅ Yes

Planner

❌ No

❌ No

❌ No

❌ No

❌ No

✅ Yes

✅ Yes

Workspace Admin

  • Usually the first person to receive access.

  • Can invite new users and manage permissions.

  • Has full access to segments, insights, data sources, activation, and audience planning.

Guest

  • View‑only access to existing data sources and segments.

  • Cannot edit or build new segments.

  • Can view insights

  • Cannot activate

Planner

  • Limited to third‑party audience planning.

  • No access to user management, data sources, or first-party segmentation features.

  • Can build third-party plans and license them in seats that are already authorized.

Editor

  • Can create and edit segments.

  • Cannot invite new users or modify permissions.

  • Can create new seats

  • Has access to third‑party planning and existing data sources.

How to Manage Workspace's User Permissions

⚠️Important:

Only Admin users can manage user permissions, invite new members, or adjust roles within a workspace. If you do not see these options, you do not have Admin privileges. Contact an Admin in your workspace for assistance.

How to Access the User List

To access the user list:

  • Click on your name (top‑right corner).

  • Select User List.

  • If you don’t see this option, you don’t have Admin rights.

Adding a New User

  1. From the User List, click Invite.

  2. Enter the email addresses of the new users.

  3. Assign each invitee the appropriate role (Admin, Guest, Planner, or Editor).

  4. Optionally include a personal message.

  5. Click Send Invitation.

Users will receive an email prompt to set up their Loop accounts. Once they’ve confirmed, they’ll appear in the user list with the assigned role.

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